SEO Strategy

seo image

Optimising on-page content and behind-the-scenes elements to make sure your brand is as visible as possible on search engines will grow your organic traffic, catch the attention of potential clients and improve your online credibility.

Search engine optimisation (SEO) involves manipulating parts of a website users can see, such as on-page copy, keywords and images, as well as backend components like the structure of your site, page speed and how your content is delivered.

Content 360 will conduct a technical SEO audit on your site, revealing any errors, issues or opportunities. We then consult on how to address these issues and optimisations or do the repairs and writing for you.

Our SEO services include the following –

  • Keyword research – to determine which keywords you should be ranking for.
  • On-page optimisation – to ensure blog content, code and structure of your website is optimised and kept up to date according to the latest Google compliance guidelines.
  • Competitor analysis – to see what search engine optimisation strategies they are employing
  • Google Analytics – to see how your pages are performing and fix pages that have not been visited.
  • Off-page optimisation – get quality websites to link to yours and show Google that you are
    • trustworthy
    • authoritative
    • popular
  • one blog article per week – promoting articles on social media platforms to drive traffic back to your site.