6 Social Media Marketing Trends for 2025

With the continually evolving landscape of B2B marketing, and with social media playing an increasingly important role in shaping how businesses connect with their audiences. As 2025 is fast approaching, staying ahead of emerging trends is essential for B2B brands. New strategies and content formats are redefining interactions with potential customers, and adapting to these…

6 Benefits of Outsourcing your Social Media Management

Managing your social media accounts, especially if you have more than one, can be a daunting task when you are an entrepreneur and trying to run a business. That said, there are numerous benefits of social media management that you can take advantage of by hiring a social media marketing agency like Content 360. In…

Google Business Listings adds social media posts

Google business listing provided an option to add social media profiles to your listing back in October, Google has now added a new section within its business listings in Search, which displays recent social media posts from your connected profiles. Business owners can connect their Facebook, Instagram, YouTube, LinkedIn, Pinterest, TikTok and X accounts via…

Status of Social Media Marketing in 2023

Wow, August has come and almost gone which left me thinking and reflecting on the current status of social media marketing. I came across a wonderful survey that was conducted in the USA, Canada, UK, India and Australia, which provides some interesting insights on the current status of Social Media Marketing. Although these are not…

How To Effectively Plan Your Social Media Campaigns

Social media campaigns are never as simple as they seem. That is because any given marketing push involves so many moving steps. Businesses at large still struggle to organise and execute any given campaign. Determining & Reaching your audience Interpreting results Tying projects back to business goals. That does not even scratch the surface of…